Our Mission

Pregnancy is a big change in every woman’s life. Cravings, cramps and emotional fluctuations among other things. Above all, there is that drastic change in your appearance leading to natural wardrobe challenges. We are here to make those nine months really special for you. 

We create special content daily on our social media accounts and also provide best in class support. Click on the buttons below to go straight to our page. Be sure to follow us!

                    

                                                                                                                                                                   Full piece: SIF

Full piece: IDIVA

Full piece: LooksGud

Full piece: Swirlster by NDTV

Full piece: Express Parenting by The Indian Express

Full piece: Kids Stop Press

About Our Founder

A mother of two, Rakhi Khera was the quintessential homemaker happy in her family chores until she turned her penchant for design into a mom-trepreneurial instinct. 

Not having had access to stylish clothing during her own pregnancy she wanted to do something for the would-be moms. She started this venture in 2014 out of a unit in the rear-balcony of her home.
Her story was covered by Business Standard and Your Story in 2019 

 

Our Team

Abiti Bella Team

Our team is a small group of people who work very hard to make sure you receive the best shopping experience possible.